Sharing the Gift of Education in the Now Normal

My Dream in a Shoebox continues to make dreaming for every Filipino child possible 

Education in the now normal continues to be a struggle for many Filipino children, especially those in the marginalized sector. The crisis and disruption brought by the pandemic do not only add to the existing education disparities, but also hamper the learning process and opportunities of the youth. Thus, ensuring learning continuity is imperative now more than ever.

As the education sector pivots and innovates from the impact of the pandemic, new approaches and different learning modalities have been developed to better support it. For My Dream in a Shoebox (MDIAS), education is the one thing that must not be taken away from a child, most especially in times of need. Last year, it shifted its gears to help answer the changing needs of students today.

As annual education campaign spearheaded by TeamAsia, MDIAS aims to equip less fortunate Filipino children with educational assistance and help them make their #BiggerDreams come true. Innovating its dream kits and scholarships for its 12th year, MDIAS transformed its Do-It-Yourself shoeboxes and adapted the calls of the Department of Education to cater to the needs of distance learning. Aside from school supplies, MDIAS has added calls for donations of solar-powered and rechargeable transistor radios, old or new tablets, old usable computers with mobile internet dongle, working printers with ink tank and refillable ink, and photocopy machine with affordable toners to help make learning sustainable for students and teachers in the now normal.

pastedGraphic.png

For partners of MDIAS like the Yellow Boat of Hope (YBH) Foundation, the pandemic has surely changed educational efforts. Seeing as the resources that beneficiaries urgently need are educational support to 

help them implement the Distance Modular learning approach, YBH quickly pivoted from their yellow school boats bringing kids to school to delivering educational modules to the doorsteps of the learners to ensure that no child will be left behind. Through MDIAS, their scholarship program for 100 vulnerable elementary school kids will continue. 

According to Father Didoy Molina, one of MDIAS’ beneficiaries from Christ the King Parish, school supplies given out to their parish scholars greatly improve their capacity to study, increase their confidence and performance, and enhance their self-esteem. He explained that the tools do not only help the children do well in their studies, but are also instruments of love and care shared with them by their parents and by the generous donors, telling them that they are cared for, and that their dreams are supported.

“I am looking forward to seeing more smiles and grateful faces as they receive beautiful boxes filled with school supplies, wrapped with care by generous donors. These memorable experiences really stay with me for life and inspire me to hope for our young people,” Father Didoy shared.

For Bea Lim, Managing Director of TeamAsia and MDIAS Chief Dreambuilder, corporate social responsibility is not just about giving back to the community when things get tough. It is a continuous commitment to inclusive growth, progress and development that will ultimately lead to a stronger, sustainable and thriving society.

pastedGraphic_1.png

“This now normal we are in today highlights the importance of bayanihan and malasakit to work together to fight this pandemic and push for economic recovery with compassion, empathy, and faith that we can all get through this together,” Lim emphasized.

 Through the years, My Dream in a Shoebox has equipped over 400,000 children across the Philippines  with the necessary tools they need to chase their #BiggerDreams. With the communities facing even greater challenges today due to the COVID-19 pandemic, MDIAS wants to make its impact not only bigger, but more efficient and safe. MDIAS is open to more individuals and corporate partners to join them in giving more underprivileged children the gift of education and to help in making their dreams come true.

For more information on making #BiggerDreams come true, log on to www.teamasia.com/shoeboxcampaign, call +639178813724, or email shoebox@teamasia.com.

 

Watch out for the new OPPO RENO5 this coming February 2021

MANILA, PHILIPPINES, JANUARY 19, 2021 – OPPO is set to introduce OPPO Reno5 4G and Reno5 5G, the ultimate smartphone videography powerhouse, this February 2021. This marks the steady commitment of OPPO in keeping up with the changing times and needs of its young consumers especially in the advent of 5G connectivity. OPPO Reno5’s latest camera technologies will allow you to picture life together better with your family and loved ones. 

“We are thrilled to officially introduce the new OPPO Reno5 in February. We’re introducing two Reno5 smartphones – Reno5 4G and Reno5 5G in the Philippines. With the steady growth of 5G roll out in the country and our cutting-edge camera technologies, we promise to equip young Filipinos with a Reno smartphone that can inspire them more to creatively #PictureLifeTogether with friends and family in this highly digital-driven lifestyle,” said Raymond Xia, OPPO Philippines Marketing Director.

The Power of Imaging Innovation on 5G

5G has brought more opportunities for people to discover more diverse and complex content. Video, as both a content format and an engaging application in its own right, is set to benefit hugely from the arrival of 5G. The trend of short videos has already set the world ablaze. But with the increased speeds brought by 5G, this trend is set to continue as 5G makes it easier to watch, download, and share videos of all types. With these developments, smartphone habits are also transforming with people becoming more interested in creating video content.

In facing the new demands brought by the 5G era, and in keeping with the Reno series’ long-standing pursuit of providing a superior video and photo experience, OPPO has developed a more advanced and more comprehensive imaging system on the new Reno5 4G and Reno5 5G – the OPPO Full Dimension Fusion (FDF) Portrait Video System. Based on top-end imaging hardware, innovative image processing algorithms, and user-centric software, the OPPO FDF Portrait Video System caters to the diverse video creation needs of users in almost any situation, empowering them to capture the joy of life in every moment with easy-to-create professional-quality video content. 

Clarity + Style: Consumer Video Needs in the 5G Era

OPPO’s consumer research has shown that the core need for consumers is the ability to capture clear videos in any situation, and in a way that expresses their own unique style. At the same time, they want this process to be simple and easy to use.

OPPO believes the best way to solve this consumer need is through the perfect integration of imaging hardware and software. The all-new OPPO Full Dimension Fusion Portrait Video System works on the basis of top-end imaging hardware in tandem with flexible, intelligent software, together with OPPO’s extensive expertise in portrait scene detection and portrait feature design. The result is a world-class portrait video experience for users on the new OPPO Reno5 4G and Reno5 5G.

The OPPO Full Dimension Fusion Portrait Video System: Stunning Portraits, Stunning Scenery

The OPPO FDF Portrait Video System is comprised of two engines – the Quality Enhancement Engine and the Portrait Perception Engine. Of the two, it is the Quality Enhancement Engine’s role to ensure users to capture clear images in any scenario, whether that be day, night, in strong backlight, while in motion or while standing still. The Portrait Perception Engine meanwhile, is responsible for establishing strict criteria for the features within a portrait video. These criteria ensure that the portrait subjects and the background are clearly and naturally defined.

  • The Quality Enhancement Engine: Crystal Clear. Wherever, Whenever

The Quality Enhancement Engine is a suite of algorithms that ensure users can capture quality video images in any situation. Whether in low light, bright light, or fast motion environments, the engine optimizes settings to deliver images that stay true to life. It is the basis of many of the core imaging functionality on the Reno5 4G and Reno5 5G. Among these is OPPO’s original, industry-leading AI Highlight Video.

  • AI Highlight Video

AI Highlight Video uses OPPO’s new generation, proprietary algorithm architecture to combine its industry-leading Ultra Night Video Algorithms and Live HDR Algorithms. By detecting light levels in a scene, it intelligently applies the algorithms to optimally adjust brightness, color and clarity in videos. This is the first time that OPPO has united Ultra Night Video and Live HDR under one feature, which is available on both the Reno5 4G and Reno5 5G front and rear cameras. 

AI Highlight Video works by integrating three automatic optimization algorithms:

  • Adaptive Brightness Adjustment applies Auto Exposure (AE) – Adaptive Gain to control the exposure time and guarantee the brightness of the image while maintaining a smooth video from frame to frame. 
  • Adaptive Dynamic Range applies dynamic range adjustments to each frame in a video with Dynamic Range Conversion and Filmic Tone Mapping technology to restore lost colors, brightness, and darkness to their natural levels.
  • Adaptive Noise Reduction introduces inter-frame fusion for temporal noise reduction and intra-frame fusion for spatial noise reduction.
  • The Portrait Perception Engine: Unique Style, Limitless Creativity

Creating high-quality video content is more than just clear images – users must be empowered to creatively express themselves. OPPO has provided a host of features such as AI Color Portrait (except Reno5 5G), Monochrome Video, AI Mixed Portrait (only available on Reno5 4G) and more that will give users the power to create content with deeper and more creative stories.

To enhance the overall portrait capabilities of the device, the FDF Portrait Video System also includes the Portrait Perception Engine to enable users to shoot in their style. This ensures that no matter what the scenario the subjects are at, the Video Portrait System will process the portrait subject more naturally.

  • Scene Design Manager

At the heart of the Portrait Perception Engine is OPPO’s Scene Design Manager. The Scene Design Manager uses OPPO’s proprietary top-level portrait scene definition capabilities, together with OPPO’s self-built large database to analyze real-life portrait scenes and the processing requirements needed. It can define strict criteria for different scenarios and assess user-recorded videos against these criteria to provide suitable adjustments needed.

  • Portrait Recognition

After the Portrait Perception Engine has received the scene assessment from the Scene Design Manager, AI models and deep neural networks work to recognize the portrait subject in the image, separating them from the image background. To increase the accuracy and speed of the AI model, OPPO uses millions of portrait data from its own database to train the industry leading SOTA AI model, following which it conducts further processing to compress the model. With these optimizations, the whole portrait recognition process can be performed in less than a millisecond.  

The Portrait Perception Engine works to accurately obtain the specific features of each person and recognize each individual face even if partially obscured. This allows other features such as AI Highlight Video to perform their optimizations – be that brightness, color or contrast adjustments – with better precision. In addition to facial recognition, it can also detect and track moving human bodies within a video and extract these portrait subjects with precision from even the most complex backgrounds.

From beginning to end, the Reno5 4G and Reno5 5G leverage OPPO’s powerful technology to simplify the complicated task of video capture, editing, and sharing off of users’ hands, leaving them with a simple-yet-professional means to record and create their own stories. 

Forbes names Brother one of World’s Best Employers in 2020

Positive work culture and prudent COVID-19 response earns Brother high spot on the ranking

MANILA, January 14, 2021 – Influential business publication Forbes Magazine names Brother Industries, Ltd. as one of the “World’s Best Employers” in this year’s edition of the prestigious list released last October.

With a ranking of 130 among 750 multinationals and corporations from 45 countries, this achievement is the first in Brother’s storied history. The survey, which Forbes did with German market research firm Statista, was conducted from June to July this year.

A positive and employee-friendly company culture that places a premium on talent development, gender equality, social responsibility, and economic footprint, as well as the corporation’s deft response to the global COVID-19 pandemic are what landed Brother on the list.

“We are honored to be highlighted on Forbes’s ‘World’s Best Employers’ list this year, and it only goes to show that our success cannot be achieved without the valuable effort and contributions of our employees. It’s most important to all of us to make sure our people are well-taken care of,” said Brother Philippines President Glenn Hocson.

For more news and updates about Brother, customers may visit our Facebook page https://www.facebook.com/BROTHERatyourside/. They can also call the Brother Helpdesk Hotline at (02) 8 581-9898, or through the toll-free line at 1-10-BROTHER or send an email to helpdesk@brother.com.ph

 

NTT appoints Abhijit Dubey as Global Chief Executive Officer, NTT Ltd. from 1 April 2021

NTT Ltd., the world-leading global technology services provider, announced that Abhijit Dubey will succeed Jason Goodall as Global Chief Executive Officer for NTT Ltd.  Abhijit takes the role following over 20 years with global advisory firm McKinsey & Company. 

Jason Goodall, current Global CEO for NTT Ltd. commented, “We are looking forward to welcoming Abhijit to the NTT family in 2021 to lead the next generation of our business.  He shares our passion for the technology industry and the role that technology can play in helping make the world a better place. He brings many years’ experience of our industry and context, as well as a strong track record in delivering high performance and profitability in organizations having advised clients on a range of strategic, operational, and go-to-market challenges.  I am confident that we have solid foundations in place following our successful integration last year and am delighted to work with Abhijit in the first half of next year to ensure a smooth handover.”   

Commenting on his appointment, Abhijit said, “I’m excited about the opportunity to lead this next chapter for NTT Ltd.  NTT is privileged to be a critical technology services partner for many of the world’s leading companies and public sector organizations, with employees in over 73 countries around the world.  With many NTT clients accelerating their digital transformation because of the global pandemic, there has never been a more important time for the technology industry to deliver for the world.  I am passionate about NTT’s purpose, strategy, and part it will play to help clients, employees and communities leverage technology for good.  I am very much looking forward to working with the team.” 

Abhijit will join NTT in early February and formally step into his new role on 1 April 2021. He will be based at NTT Ltd.’s headquarters in London. Following a three month handover period, Jason Goodall will retire from his executive role on 30 June 2021 and will remain as a Board Director for NTT Ltd, and Dimension Data, as well as act as a strategic advisor for the NTT Venture Capital business. Tsunehisa Okuno, Chairman, NTT Ltd. commented, “I’d like to thank Jason for his service and commitment to our business for over 23 years and look forward to welcoming and working with Abhijit as he joins us in 2021.” 

12.12 OPPO Deals on Shopee and Lazada

OPPO Greets you with a Joy-full 12.12 Online Sale Packed With Up To 63% Discount, PHP2.5M Worth of Gifts, and More! 

Enjoy exclusive #OPPOJoyFullSale offers and freebies during the special 12.12 sale on Shopee and Lazada starting from December 12-14

Holidays are about to get even more joy-full with the much-awaited, biggest online sale, the 12.12 Grand Christmas Sale via Shopee and Lazada. Get ready to save up to 63% off on your favorite OPPO including the latest Reno4, A92, A53, and A12. Adding a cherry on top, everyone gets a chance to win a total of PHP500K worth of amazing prizes, snag up to PHP2.5M worth of gifts and score premium bundles for all OPPO products. 

Additionally, get a chance to become the random lucky buyer to get exciting prizes on any of your OPPO purchases across all OPPO platforms. The first customer in Lazada will get Rock Space O1 Bluetooth Headphones, the 12th customer will get Rock Space EB 60 Wireless Earbuds, while the 1,212th will get Rock Space Rock Lava Y10 Bluetooth Headphones. Not only that, the first, 12th and 1,212th customers in Shopee will also get Rock Space P75 Pro Mini Powerbank, Rock Space EB 60 Wireless Earbuds, and Rock Space Rock Lava Y10 Bluetooth Headphones respectively.

#FindTheJoy at the Joy-Full OPPO Sale

OPPO in partnership with Shopee, Lazada is keeping the Christmas spirit alive and merrier this holiday season with its exciting activities. On top of the joyful discounts, you can also win and unlock all OPPO Gift sets! By following the OPPO official Shopee and Lazada store, you can get up to a PHP500 voucher, OPPO Rock Space and Rock Lava Bluetooth earphones, and a lot more exclusive prizes. 

The gifts and freebies don’t stop there. After following OPPO’s official stores, simply buy any OPPO product, rate it 5 stars, give your honest review, and you may just win any of the OPPO Enco W31, M31, or W11! 

Celebrate and make your Christmas more joyful and creative with these non-stop gifts and prizes! Don’t miss out on the opportunity to give yourself and your loved ones more OPPO products that will suit every lifestyle such as the OPPO Enco M31 and OPPO W6 Watch which will also be at 50% for 12.12 only.

To complete your fun-filled Christmas celebration, exciting gifts and treats await you this holiday season with The Joy-full OPPO Livestream Series in partnership with Globe Studios on December 5, 12, and 19 via Facebook, Shopee and Lazada. Join your favorite stars and content creators like Mimiyuuuh, Nadine Lustre, Alex Gonzaga and many more and also get to take home exclusive bundle offers and even more freebies with your friends and family. 

To know more about the most-awaited 12.12 online sale event, visit OPPO’s official website at www.oppo.com/ph or via the official Facebook page at OPPO Philippines. Or visit OPPO official stores on Shopee and Lazada.

Celebrate a Joyful Christmas with #OPPOJoyFullSale starting November 22

Keeping Christmas spirit alive with exciting treats and freebies  in the much-awaited JOY-FULL holiday promo

Shaking up this year’s season of gift-giving, OPPO makes the holiday experience more hopeful and joyful with its much-awaited #OPPOJoyFullSale campaign kicking off on November 22. This year, you are in for many special offers and activities when you purchase any of the participating products: A12 (3GB/4GB), A52, A53, A92, Reno2 F, Reno3, Reno3 Pro,  Reno4, and Find X2 Pro.

The Joy-Full Treat You Deserve

As we usher in the month of Holiday festivities, OPPO’s #OPPOJoyFullSale gives you a chance to treat yourself and your loved ones with a brand new OPPO smartphone and special freebies that perfectly match with your lifestyle. Enjoy an upgrade on your smartphone with premium and greater-value-for-money features together with a free OASE P10-L power bank or Rock Space P88 power bank. Freebie applies to OPPO models priced above PHP10,000. While for A53, enjoy a free 64GB TF card in every purchase. 

Promo period will run from November 22 – December 31 in OPPO stores, retail dealers, Shopee, and Lazada nationwide.

It’s Raining Treats & Activities This Christmas

To complete your fun-filled Christmas celebration, OPPO will be hosting a series of OPPO Joy-Full Sale livestream series on December 5, 12, and 19 on Facebook, Shopee and Lazada where you can get exclusive bundle offers and win more freebies. 

The OPPO’s much-awaited livestream series in partnership with Globe Studios will bring you the country’s most sought-after celebrities and content creators today namely Alex Gonzaga, Nadine Lustre, Robi Domingo, Mimiyuuuh, Rain Matienzo, and Simon Javier. Join the virtual party, bond with your favorite celebrities and content creators, learn new ideas on how you can best enjoy your OPPO, and get the chance to win exciting prizes for each livestream episode!

Joy-Full Livestream Flash Sale
Model Bundle
A12 (3GB) PHP500 GrabFood Vouchers + Free (1) Viu 3-month Premium Subscription
A12 (4GB) PHP700 GrabFood Vouchers + Free (1) Viu 3-month Premium Subscription
A53 (4GB +64GB) Converse Sling Pack + PHP500 Bench Voucher + Free (1) Viu 3-month Premium Subscription
A92 PHP1,000 Uniqlo Gift Voucher + Free (2) Viu 3-month Premium Subscription
Reno4 Parkland Backpack (30L) + Free (2) Viu 3-month Premium Subscription

Livestream winners will get a chance to take home Google Home Assistant, Parkland backpacks, Converse bags, Jansport bags, GrabFood vouchers, Viu Premium Subscription vouchers Bench vouchers, Uniqlo gift certificates, and your favorite OPPO products from smartphones namely A12 (3GB/4GB), A53, A92, and Reno4 as well as crowd-favorite IoT products Enco W51 and OPPO Watch. 

Additionally, prepare to win more as OPPO brings you the first-ever Virtual Joy Hunt online activity where participants can get a chance to win more exciting prizes! Gather your friends and family online because all of you have a shot at winning major OPPO gifts and more. Stay tuned for the announcement mechanics and the special prizes to be given away.

Know more about the latest OPPO exclusive Christmas deals and events, visit the official website or via the official Facebook page at OPPO Philippines.

#OPPOJoyfullLivestream December 5, 12 and 19!

 In celebration of the season of giving, OPPO announces its #OPPOJoyFullSale weekly livestream series, happening this December through the OPPO Philippines’ Facebook page, Shopee and Lazada. Created in partnership with Globe Studios, the live show will be hosted by the country’s most sought-after celebrities and content creators today, namely Alex Gonzaga, Nadine Lustre, Robi Domingo, Mimiyuuuh, Rain Matienzo, and Simon Javier, as they give lucky viewers exclusive sale bundles and freebies perfect to liven up Christmas festivities. 

Each week, you won’t just get to bond with your favorite celebrities and content creators, but you’ll also get a chance to stuff your stockings with fun prizes, including a Google Home Assistant, Viu vouchers, gift certificates worth up to Php10,000, and even beloved OPPO gadgets, like A12 (3GB/4GB), A53, A92, Reno4, Enco W51 and OPPO Watch. 

And if you miss out on the prizes, there’s no need to worry, as OPPO will be offering exclusive freebies every time you purchase one of their best-selling products while tuning into the livestream:

Model Bundle
A12 (3GB) PHP500 GrabFood Vouchers + Free (1) Viu 3-month Premium Subscription
A12 (4GB) PHP700 GrabFood Vouchers + Free (1) Viu 3-month Premium Subscription
A53 (4GB +64GB) Converse Sling Pack + PHP500 Bench Voucher + Free (1) Viu 3-month Premium Subscription
A92 PHP1,000 Uniqlo Gift Voucher + Free (2) Viu 3-month Premium Subscription
Reno4 Parkland Backpack (30L) + Free (2) Viu 3-month Premium Subscription

Usher in the most wonderful time of the year by joining the virtual party through the OPPO Philippines’ Facebook page on December 5 with Mimiyuuuh and Robi Domingo, December 12 with Alex Gonzaga and Rain Matienzo, and finally December 19 with Nadine Lustre and Simon Javier. 

To know more about the latest OPPO exclusive Christmas deals and events, visit the official website or via the official Facebook page at OPPO Philippines.

Brother Philippines introduces Brobot, a cute and helpful customer service chatbot

With its mission of always making sure they’re at their customers’ side, Brother Philippines constantly develops new programs and methods to ensure top-quality customer service in all channels.

It’s in light of this goal that Brother launches Brobot, a new customer service chatbot. It seeks to help customers inquiring about the brand’s products and services. The cute and helpful bot, accessible on the Brother Philippines website, has been steadily learning through constant interactions with customers—and continues to learn the more people interact with him every day. While he can already answer most queries, soon enough he’ll be able to respond to even more questions! 

“We always want to ensure that our customers will always get the help they need when it comes to Brother’s products and services,” said Brother Philippines President Glenn Hocson. “Having Brobot, who can answer questions all the time, anytime, is the best way we can attend to anyone looking for more information. We suggest customers interested in Brother to give him a try on our website!”

To talk to Brobot, simply go to the Brother Philippines website at www.brother.com.ph where you’ll find him floating on the lower right-hand corner of the homepage. Just click on him to start a conversation and inquire about products and services. Try it and test his skills today!

For more updates and info on Brother products, services, and promotions, customers may visit our Facebook page https://www.facebook.com/BROTHERatyourside/. They can also call the Brother Helpdesk Hotline at (02) 8 581-9898, or through the toll-free line at 1-10-BROTHER or send an email to helpdesk@brother.com.ph.

Brother products now available to buy online

Purchase the Brother products you need anytime, anywhere through online stores

For some of us, COVID-19 and the resulting quarantine protocols may make you more concerned and careful about leaving your home, even if it’s to buy the things you need. Fortunately, there’s a way to cut down on your trips outside the house with the convenience of online shopping.

Brother Philippines is making it easier for customers to buy the Brother products they need through authorized online dealers on Lazada, Shopee, and Facebook Shop. Through these online platforms, customers can get the printers, sewing machines, and labelers they need anytime from the safety and comfort of their home. 

“No matter where you are, you can now purchase the Brother product you want anytime,” said Brother Philippines President Glenn Hocson. “This way, Brother can now truly be at your side always.”

To find Brother products on Lazada and Shopee, customers simply have to search for the type of product or the specific product they want, and authorized resellers will appear in the search results. They can also access the Brother Philippines Facebook Shop at https://bit.ly/BrotherFBShop.

The best way to buy online and ensure high quality and authenticity is through authorized sellers. Customers can check if an online seller is an authorized dealer by contacting the Brother Helpdesk Support at (02) 8 581-9898 or through email at helpdesk@brother.com.ph. The hotline is open from 8:30 a.m. to 5:30 p.m., Mondays to Saturdays (except holidays).

For more details and updates, customers may visit our Facebook page https://www.facebook.com/BROTHERatyourside/.

 

 

Garnier launches Green Beauty in the Philippines

  • The L’Oreal Group is advancing on its 2030 sustainability commitments with an end-to-end approach to sustainability that aims to reduce environmental impact in beauty retail.
  • Garnier leads the sustainability movement in the beauty sector as the first beauty brand to launch sustainable e-commerce packaging in the Philippines

Philippines, 23 October 2020 – Under the L’Oréal Group’s global sustainability targets geared towards fighting climate change, sustainable water management, respecting biodiversity and the preservation of natural resources, Garnier launches Green Beauty – an end-to-end approach to sustainability in beauty retail aimed at reducing its environmental impact at every stage of the value chain – from education, purchasing and recycling. 

“The past few months has been a very exciting journey for us at L’Oréal, as we accelerated our transformation to creating a more sustainable world for beauty, with a focus on environmental stewardship and social empowerment. Green Beauty is our springboard to get our partners, and most especially our consumers, involved in this important cause. We believe that through collective action, we can meet our bold ambitions faster, and give our consumers the information to make more sustainable choices,” said Supriya Singh, Country Managing Director of L’Oréal Philippines.

 Garnier is driving the wheel for L’Oréal’s sustainability endeavours, ensuring products contain more than 90% natural origin ingredients, certified organic product ranges, and vegan formulas. The green beauty brand will be championing sustainable eCommerce through Green Parcel, Green Spaces and Sachet Recycling with in-store retail partners and will continue to push for the empowerment of consumers through Green Education. 

Addressing eCommerce Packaging Waste with Green Parcel 

In partnership with Shopee, Sain Bags and Econest, Garnier is the first beauty brand to launch sustainable e-commerce packaging made of honeycomb, cassava starch and other biodegradable materials. Each purchase made from the official Garnier store on Shopee will be specially packed using eco-friendly sources and materials to reduce their overall packaging footprint. 

As an alternative to bubble wraps, Garnier has partnered with EcoNest Philippines for the use of the Geami honeycomb protective packaging solution. The patented 3D die cut paper is made from FSC certified virgin kraft paper with an interleaf tissue that provides excellent surface protection to prevent possible damages and abrasion when wrapping and handling parcels. The recycling rate of paper at 85.6% greatly outweighs the recycling rate of plastics at 42%. Not only will it take the honeycomb material 2-6 weeks to biodegrade in nature, but this eco-friendly alternative is also fully renewable which makes it one of the most sustainable solutions available in the market.

In partnership with SainBags, the packaging will be made from cassava that are made from cassava starch and other materials from renewable resources. It is biodegradable and compostable, leaving no toxic residues and causing no damage to our oceans, waterways, land and is harmless to animals and plants. It can safely return to nature in the form of H2O and CO2, and in turn feeds our agriculture, making it part of a truly sustainable lifecycle. It does not contain a trace of plastic, therefore, do not contribute to the micro-plastics problem and takes around 90 days to compost in soil or a body of water, as opposed to hundreds of years for a regular PE bag.  

“Our constant search for innovation and reinvention of consumer experience fuels us at Garnier to lead the change in creating a sustainable world of beauty. By assessing how we work and the key areas of our value chain where we can find more sustainable alternatives, we can create a positive impact on the environment and give our consumers a better and more holistic beauty experience,” shared Isabel Falco, Marketing Director of Garnier and L’Oréal Paris Philippines.

“We are deeply honored and excited to partner with the L’Oreal Group on this transformative journey. This is our first partnership with a brand to help further their goals on sustainability. We hope that their global thrust will kickstart a new culture of sustainability in beauty retail and e-tail that will inspire real change across industries. Shopee will provide our utmost support to make this Green Beauty campaign meaningful and successful. With the delivery of every Green Parcel, we also hope to inspire consumers in The Philippines to start thinking about how they can play a role in sustainability, and collectively raise awareness on this important issue,” said Ruoshan Tao, Head of Marketing of Shopee Philippines.

The growth of eCommerce has transcended consumer and industry market expectations during the first few months of lockdown in the Philippines and continues to grow in popularity. Digital consumerism has become a precedent, and with the demand for more accountability across industries, Garnier takes great responsibility in providing consumers with sustainable choices, in hopes to inspire others to act with them. 

Sustainable In-Store Experience and Recycling Initiatives 

Garnier aims to extend the sustainability experience to its retail partners and shoppers. The brand deploys hundreds of in-store modules such as product hangers and side bins every year to reduce plastic waste. With the Green Spaces initiative, Garnier has taken a sustainable approach in producing different merchandising materials and point-of-sales collaterals by using recycled and recyclable materials. These materials are found in more than 230 stores nationwide. 

Working towards incremental change in recycling habits and reducing waste, Garnier is working hand in hand with Mercury Drug and Plastic Flamingo for a sachet collection drive. Customers are encouraged to return used sachets by dropping it in Garnier stations in Mercury Drug branches in Metro Manila. Collected sachets will be recycled to build emergency houses in partnership with Plastic Flamingo 

Educating Consumers to make informed Choices with Green Education 

Committed to engaging customers, suppliers and partners in the Group’s transformation process, Garnier has taken the lead by partnering with Edukasyon PH, the largest EdTech platform for the Filipino youth, in developing modules focused on the education of sustainability, co-created for the Green Education Program. Through integrating concrete sustainability practices, Garnier aims provide a better understanding of sustainability and empower consumers to make more informed choices.

“Green Education marks the beginning of efforts to empower people with important knowledge and practices on sustainability. We will take on greater responsibility, engage our entire ecosystem and demonstrate that companies can be part of the solution to the pressing challenges the world is facing. We are looking forward to seeing more partnerships come into fruition in the next few months and be able to contribute to creating a sustainable and beautiful world for everyone,” Singh shared.

 

About L’Oréal’s sustainability commitments: we are not starting from scratch

Very early on, L’Oréal became aware of the need to respond to environmental challenges. As an industrial company, it decided that tackling the environmental impact of its plants and distribution centers was the most obvious first step, and a necessary one, to begin its transformation process. This first phase is nearly completed. 

  • Since 2005, the Group has reduced the CO2 emissions of its plants and distribution centers by 78% in absolute terms, exceeding its initial target of 60% by 2020, while production volume increased by 37% over the same period. 
  • At the end of 2019, L’Oréal had 35 carbon neutral sites (meaning they use 100% renewable energy), including 14 factories.

In 2013, L’Oréal decided to address the core of its activity: the development of beauty products, its global sustainability programme Sharing Beauty With All, announcing tangible sustainability goals towards 2020. At its core laid an innovative tool known as SPOT (for Sustainable Product Optimization Tool), made to assess and improve the environmental and social performance of products across all brands. Sustainability is now fully integrated into the design process of the Group’s new products, from the earliest stages. 

  • 85% of products created or renovated in 2019 had an improved environmental and social profile. 
  • By end of 2019, L’Oréal has helped 90,635 people from disadvantaged communities find employment through the solidarity purchasing and inclusion programs.
  • L’Oréal is the only company in the world to have achieved an “A” score in all three CDP rankings – climate protection, water management, forest preservation – for 4 years in a row.