March 2023 - Krish Catapang

FYI: MrBeast Burgers are now available in the Philippines and Filipino Foodies can order through GrabFood

GrabFood makes the impossible possible for Filipino foodies with the introduction of the world-renowned American fast-food concept of YouTube celebrity MrBeast in the Philippines as the newest member of GrabFood Signatures.

MrBeast Burgers is founded by top YouTuber MrBeast, aka Jimmy Donaldson. With its offerings being raved about by millions of the YouTuber’s fans from the world over, MrBeast Burgers successfully made its mark in the international food scene. Now, MrBeast Burgers is set to make an indelible mark in the local food landscape through GrabFood Signatures.

Grab Philippines Director for Deliveries Greg Camacho shares, “GrabFood has become the go-to platform for discerning Filipino foodies looking for unique culinary experiences. With GrabFood Signatures, we go beyond just bringing delicious food to your doorstep – you don’t have to leave your house or stress about traffic. We provide access to a variety of unique food experiences that make it easy and enjoyable for foodies to explore world cuisines without the hassle.”

In a recent study, GrabFood Signatures surveyed 220,000 Filipino customers, with 77% of respondents agreeing that their GrabFood experience helped them experience a variety of dishes from different restaurants without leaving their home. This statistic is clear evidence that GrabFood Signatures is helping local foodies get their fill of the extraordinary dishes they want and need. Through GrabFood’s collaboration with MrBeast Burgers, even more extraordinary dishes are now accessible to most of Filipinos.

Camacho added, “Amid the pandemic, GrabFood Signatures plays an important role in not just bringing great food to everyone’s doorstep but also helping different businesses create their own unique digital presence. And now, thanks to GrabFood, special dishes like MrBeast Burgers are bringing us a taste of the world – delivered right at our doorsteps.”

GrabFood Signatures is an ideal platform for food merchants to launch new brands and exciting offerings, giving them the reach and reliability of the GrabFood platform and the flexibility to customize their digital presence. Through collaborations with merchants like MrBeast Burgers, GrabFood is also uniquely positioned to help food businesses scale their presence and create unique experiences for Filipino foodies.

Camacho concluded: “Our goal is to revolutionize not just the food delivery service in the Philippines but also the entire dining experience of Filipinos. We are proud to be at the forefront of this and to bring in more unique food concepts such as MrBeast Burgers through GrabFood Signatures. We are confident that with the help of GrabFood Signatures, even more extraordinary culinary experiences await foodies in the Philippines.”

Among those that local foodies can now finally try is the set of burgers quirkily named after the founder and his content creator friends: the Chandler Style Burger (two smashed crispy beef patties with house seasoning, served plain with American cheese on a toasted bun); the Chris Style Burger, (two smashed crispy beef patties with house seasoning, American cheese, bacon, topped with crinkle fries on a toasted bun); the Karl’s Deluxe, (a patty melt served Karl’s Style with a crispy seasoned beef patty, caramelized onions and cheese on a toasted inverted bun); and the famous Beast Style Burger, (smashed crispy beef patties with house seasoning, American cheese, pickles, diced white onion, mayo, ketchup, and brown mustard on a toasted bun).

Level up snack time with the exciting Jollibee Tuna Pie

Aside from the main meals of the day, snack time is also popular as it helps keep us satiated and satisfied throughout the day. And with all the exciting flavors and food trends out there, Filipinos won’t settle for just any snack—it has to be delicious, unique, convenient, and affordable.

Jollibee ticks off all the boxes with its Tuna Pie, a surprising mash-up that works deliciously well! It has a rich and creamy tuna filling combined with a flakey and crispy signature crust, made fresh every time. This snack brings tuna to another level, making this plain, dull ingredient craveable and savory.

“Jollibee Tuna Pie brings an exceptionally unique twist to regular tuna, catering to on-the-go snackers who are on the lookout for appetizing, adventurous options which are different from their usual fare,” said Pam Reyes, AVP for Jollibee Core and Complementary Products. “Its ‘Crispy, Creamy-Tuna Sarap’ snack qualities also give us that added boost of energy we need to sustain ourselves throughout the day.”

Meanwhile, Tuna Pie also comes in Spicy flavor, for those who are fans of irresistibly hot snacks.

Tuna Pie is available nationwide for PHP 49.00 in both Original and Spicy variants. Drop by your nearest Jollibee branch and level up your snack time via dine-in, take-out, or drive-thru. You can also opt to have it safely delivered to you via the Jollibee delivery app, JollibeeDelivery.com, #87000, GrabFood, and foodpanda!

For more information and updates on Jollibee’s products, like Jollibee on Facebook, subscribe to Jollibee Philippines on YouTube, and follow @jollibee on Twitter, Instagram, and TikTok.

#JollibeePhilippines

#JollibeeTunaPie

Modess welcomes BINI as their newest brand ambassadors

MANILA, Philippines – Modess recently launched the all-new Modess Long, while simultaneously unveiling BINI as their newest ambassadors. BINI is a rising all-girl P-Pop group in the Philippines and they are the perfect partner as a lot of teen girls look up to them as this generation’s idols.

In the latest Modess commercial, BINI shared the importance of having Modess Long as a reliable period partner during red days. This is especially true as the world is now opening—teen girls are back having face-to-face classes, meeting in person to hang out with their friends, and making beautiful memories together. With its fastest absorbing long pad, Modess aims to inspire and encourage teen girls to be more confident as they go out and to let go of the concerns and worries that come with having their period.

“We are very excited to have BINI as our newest ambassadors for Modess. These girls embody what it truly means to be a Modess girl—inspiring, confident, and brave. These are attributes that we want every teen girl to possess, and we do not want their period to hinder them in achieving their goals and dreams,” Alexandra Burgos, brand manager for Modess, Johnson & Johnson Consumer Health Philippines.

Aiah, Sheena, Maloi, Colet, Stacey, Gwen, Mikha, and Jhoanna are equally ecstatic to be the newest addition to the Modess family. When asked what they are excited about in their journey with Modess, Aiah, one of the group members shared, “We’re really looking forward in being more open about our period journey with our fans. In a way, we hope that we can encourage our fans to choose the perfect long pad, especially now that we are all starting to go out more. We want to inspire them that they can be confident to move more with Modess Long even when they have their period.” Mikha, another member of the group, added that it is extra challenging to be a teen, especially when you have your period in this post-pandemic era, “Mas mahirap talaga ngayong for us girls lalo na lumalabas na tayo ng mas madalas. Dati, puro online o virtual meet-ups lang sa bahay. Ngayon, siyempre na-miss natin makipag kita sa friends, ang tagal natin hindi nakapanood ng live concerts, o kaya mag-aral sa classrooms. Ngayon, mas nakakatakot na kung may duda ka sa sanitary pad na suot mo kasi nasa labas ka na. That’s why we are very happy to be a part of the Modess family—dahil #WalangDudaWithModessLong.”

“The all-new Modess Long is the fastest absorbing pad, now made*longer! This is perfect for teen girls and GenZers’s lifestyle, since they’re more active and they are braver in going out and engaging in activities they missed the past two years. Kaya naman, wala na talagang duda kahit may period with Modess Long,” added Alexandra Burgos, brand manager for Modess, Johnson & Johnson Consumer Health Philippines.

Modess Long is available in leading supermarkets and drugstores nationwide. You can also get your favorite Modess products online through the official Johnson & Johnson Lazada and Shopee pages.

To watch the latest Modess commercial with BINI, visit Modess’ official Facebook page at https://www.facebook.com/modessangelsofficial or follow our social media accounts at @modessph on Instagram and Titkok.

“World of Winners” offers 500,000 free tickets to Hong Kong

Executives with Cathay Pacific flight attendants during the World of Winners launch in Fairmont Hotel Makati. L-R: Vivian Cheung Kar-fay, Chief Operating Officer of Airport Authority Hong Kong ; Daniel Chan, Deputy Director of HK Economic and Trade Office (HKETO) ;and Donald Morris, Country Manager of Cathay Pacific Philippines.

Airport Authority Hong Kong (AAHK) is launching a global air tickets giveaway campaign, “World of Winners”, which will offer 500,000 free tickets in Hong Kong’s major passenger markets for travellers to visit the city and experience its unique offerings.

Distributed in phases by Hong Kong’s three home-based airlines: Cathay Pacific Airways, Hong Kong Express, and Hong Kong Airlines, the campaign is kicking off in March 2023 by giving away some 135,000 tickets in Southeast Asia markets, including the Philippines, Thailand, Malaysia, Singapore, Vietnam, Cambodia and Indonesia. About 30,000 tickets will be given to residents in the Philippines via the three airlines’ promotional activities starting from 3 March. After the Southeast Asia markets, the campaign will continue in Northeast Asia, Mainland China and other markets.

Tickets given away in the “World of Winners” campaign are all round-trip economy-class tickets. Travellers who get the free tickets will also receive from AAHK’s business partners special offers for hotel accommodation, shopping, and entertainment in Hong Kong.

“Hong Kong has fully opened up and we are eager to welcome visitors from different parts of the world. Travellers visiting Hong Kong are no longer required to have received Covid-19 vaccination, or undergo testing or quarantine upon arrival. And from today wearing a face mask is no longer mandatory in Hong Kong. At Hong Kong International Airport (HKIA), the terminal has been extensively refurbished, with various new services and facilities providing passengers a brand new airport experience,” says Vivian Cheung, Chief Operating Officer of AAHK.

AAHK has spared no effort in improving the airport’s facilities to further enhance passenger experience. Sky Bridge, the world’s longest airside footbridge measuring 200-metre long, offers stunning views of the apron. The luxury shopping zone at Terminal 1 has been renovated, housing over 40 renowned brands and three new iconic duplex stores. Smart technologies have been extensively applied to different aspects of the airport’s service. For example, facial recognition technology is adopted in the entire departure process to provide passengers a seamless and hassle-free departure journey without the need of repeatedly producing documents for checking.

The free tickets were sponsored by AAHK in 2020 as part of a package of relief measures for Hong Kong’s aviation industry during the pandemic. Through the sponsorship AAHK provided liquidity support to the home-based carriers upfront, with a plan for airlines to use the tickets for promoting traffic recovery when the pandemic subsides. HKIA is one of the busiest airports in the world and an international aviation hub, connecting with over 220 destinations worldwide by over 120 airlines. HKIA is also conveniently connected to the Greater Bay Area in Mainland China through land and sea transports. Details of “World of Winners” campaign can be found at https://wow.hongkongairport.com/lang/en/tickets.