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Vivo’s Incredible 2017 Timeline

There was just no stopping Vivo this 2017. The global smartphone brand proved to be the fastest growing in terms of popularity amongst the young and the hip crowd in the Philippines, settling itself on the third spot in the market beyond brands Apple, Huawei, LG, and Asus. To date, Vivo has at least 1.1 million users and 5,200 stores in the Philippines.

But before finding fame in the Philippines in early 2016, Vivo has already been named as one of the top 5 global smartphone brands and observed the highest year-over-year growth of 32% in global shipments. Vivo’s success remains unprecedented with 200 million Vivo global users and 19 overseas markets in 2017.

Vivo announces expansion into more markets (PRNewsfoto/Vivo)

What made Vivo successful?

Vivo cares about its users, pushing the brand to constantly innovate and improve user experience. Vivo maintains six research and development centers and continuously improves their products. In order to ensure its top position in the technology and mobile phone arena, Vivo established a technical partnership and patent sharing with leading telecommunications equipment company Qualcomm.

In an aim to provide its users—mostly the young, selfie-centric generation, Vivo launched the world-leading 24MP front camera—one of the industry’s firsts with a special selfie soft light to cater to constant need to document one’s experiences anytime, anywhere, even in dimly lit environments.

Vivos Powerful Selfie-Shooter V7+ (PRNewsfoto/Vivo)

Vivo took Sports marketing seriously in 2017

Vivo signed up NBA superstar Stephen Curry in mid 2017 to represent its equally first-rate brand. Likewise, the big-ticket brand became the official sponsor of the 2018 FIFA World Cup Russia which it heavily advertised in the entirety of 2017. In the Philippines, Vivo supported various sports events as co-presenter and sponsor of ABS-CBN NBA Philippines Season 2016 and 2017 and Season 2017 and 2018 of the NCAA Men’s Basketball and UAAP Men’s Basketball Season 80.

Curry video link: https://www.youtube.com/watch?v=CMiOo9od0a0&feature=youtu.be

Entertainment, lifestyle, and fashion were a spotlight for Vivo in 2017

Vivo’s entrance into the entertainment, lifestyle, and fashion scene were quite eventful in 2017. During the grand launch of the Vivo V7+, the biggest celebrities were formally introduced as the ambassadors for the brand with Kathryn Bernardo, Daniel Padilla, and Julie Anne San Jose headlining the roster of these star influencers. All in all, Vivo Philippines launched 25 local brand endorsers: Maymay Entrata, BOYBANDPH, Kisses Delavin, Chienna Filomeno, Darren Espanto, Tony Labrusca, Inigo Pascual, Ashley Rivera, Barbie Forteza, Maris Racal, Kira Balinger, Loisa Andalio, Paul Salas, KZ Tandingan, Andrea Brillantes, TJ Monterde, Sassa Dagdag, McCoy, De Leon, Sue Ramirez, Verniece Enciso, Joyce Pring, and Jason Dy.

Vivo also served as co-presenter of the 2018 Mega Fashion Week Spring Summer with their brand influencers Kathryn Bernardo and Kisses Delavin headlining the stylish event.

In order to reach out to more of the younger populace, Vivo mall and school tours were also in abundance with 59 mall tours nationwide featuring the Vivo brand influencers and 19 school tours in various colleges and universities in and out of Manila featuring the best bands and music artists.

Vivo helps, heals, and cares

In December 2017, Vivo launched a touching tribute video for the freedom fighters of Marawi which garnered a total of 2.2 million views on the official Vivo Philippines Facebook page and 91,000 interactions. To follow through with their gratitude for the selfless heroism of the soldiers, Vivo paid tribute by way of a pre-Christmas CSR activity at the AFP Hospital. Vivo Philippines volunteers and Vivo brand influencers dropped by to spend time with the wounded soldiers of Marawi to give moral support. The Vivo group offered simple tokens and a bit of entertainment to the delight of the soldiers and their families.

Finally a Vivo Service Center in Quezon City

Vivo opened its newest service center last December 15 at the SM City North EDSA. Vivo, which was first introduced in the Philippines in March 2016 has proven itself to be one of the fastest phone brands to gain popularity in the country with now 1.1 million Filipino users. In less than two years, Vivo is able to establish itself as the Philippines’ third top smartphone brand with 11 service centers around the country in total with 10 more center expected to open in 2018.

Vivo unveils newest service center at SM North EDSA

Vivo provides topnotch after-service store environment for its clients. To know more about and to get a first-hand experience of Vivo phone products, you may visit any of the Vivo service centers below:

About Vivo

A young global smartphone brand focusing on introducing perfect sound quality and ultimate photography with cutting-edge technology, Vivo develops dynamic and stylish products for passionate young people. Vivo makes stylish smartphones with cutting-edge technology accessible to young people and professionals around the world. We now have close to two hundred million users to date and is one of the preferred brands of young people around the world.

According to Counterpoint’s latest research, Vivo was the fifth largest smartphone brand globally in 3Q 2017, capturing a market share of 7.1%. Out of the top 5, Vivo observed the highest year-over-year growth of 32% in global shipments.

In the Spirit of Christmas, Vivo Gives Back and Pays Tribute to Marawi Soldiers

Vivo Philippines, in the true spirit of a Filipino Christmas, decides to give back to the heroic deeds of the soldiers who fought in Marawi by spending the afternoon with them last December 17 at the Armed Forces of the Philippines (AFP) Hospital in V. Luna, Quezon City.

Vivo Philippines give honor to the Marawi soldiers at a special outreach affair at the AFP hospital.In the picture are Vivo Philippines employees with Hazel Bascon, Vivo Philippines Vice President and Head of Sales

The special outreach affair was attended to by Vivo employee-volunteers who interacted with the 150 soldiers and their families and entertained them with song and dance performances. The brand’s celebrity influencers were also in attendance to give joy and encouragement to the Marawi freedom fighters. KZ Tandingan, Darren Espanto, Jason Dy, and Kisses Delavin also shared their talent in one afternoon of gratitude-giving, to the delight of the soldiers and their families.

Vivo brand local endorsers, KZ Tandinga (right) and Jason Dy (left) helping to prepare the gift baskets for the troops

Vivo brand local endorser, Darren Espanto sharing Christmas joys with an injured Marawi solider

Vivo Family spreading Christmas cheer and making wishes come true

Vivo brand local endorser, Jason Dy performing his dedicated song to the troops

Kisses Delavin, Vivo brand local endorser smiles as she meets a Marawi soldier

Vivo brand local endorser KZ Tandingan listens to a Marawi soldier’s story

Soldiers starting off the program with a ceremonial singing of the Philippine national anthem.

Brand Director for Vivo Philippines Annie Lim, who was also present at the affair, shared her respect for these courageous soliders. “The soldiers who fought in Marawi are more than heroes–they are also fathers, sons, brothers, friends who placed their life on the line in the name of things that matter most to every Filipino: togetherness that goes beyond religion and love that knows no boundaries.” she said.

Vivo Philippine presenting a cheque worth Php 100,000 for the rehabilitation and recovery of the soldiers

From left to right: Erin Valera (host), Jason Dy (Vivo Endorser), KZ Tandingan (Vivo Endorser), Darren Espanto (Vivo Endorser), Lt. Srgnt (AFP Medical Center rep.), Hazel Bascon (Vivo VP and Head of Sales) and Neri Choy (HR Director)

Vivo Philippines also just recently came out with a heartwarming Christmas video on the plight of a soldier who fought in Marawi and his family. Vivo, by way of the special Christmas video, shares and celebrates what a truly meaningful Christmas is for Filipinos. Family, togetherness, empathy, and the spirit of giving make a Filipino Christmas like no one else in the world.

Link to Vivo Christmas video: https://www.facebook.com/VivoPhil/videos/525331654510639/?id=296173570575105&brand_redir=296173570575105

For inquiries about Vivo, visit the Vivo website at www.vivo.com/ph or check out their Facebook (https://www.facebook.com/VivoPhil), Instagram (https://www.instagram.com/vivophil/), and Twitter (https://twitter.com/vivo_phil) accounts.

Why the Vivo V7+ is the best Holiday Gift this Year!

With the holiday season just around the corner, people have been hunting for a good Christmas buy for presents. Phone presents have been a huge hit since the advent of advanced telecommunications and phone brands have been competing for the spotlight in a Christmas shopper’s list.

Vivo’s premium smartphone the V7+ does not disappoint despite an affordable price tag attached to it. This latest pride in Vivo packs in all the top of the line features which is at par with the smartphone industry’s best of the best.

Perfect shots anytime, anywhere with the 24MP front-facing camera

Known as a selfie-centric phone, the V7+ perfects all shots for clearer selfies with its 24MP front-facing camera and a 16MP rear-facing camera—one of the industry’s firsts. With the V7+ 24MP front-facing camera photos come out clear-cut, crisp, and natural-looking. Likewise, the 16MP rear camera, with its 64MP UHD that can produce detailed quality photos, blurred shots are a thing of the past. Night shots using the camera’s professional mode make photos come out are perfectly clear.

Moreover, the V7+ offers a face beauty feature for Vivo calls, so anyone is always ready to take a video call anytime, any day. When in a dimly-lit environment, Selfie Softlight goes to work offering soft but flattering illumination.

24 MP front camera for holiday get-togethers come out great with the all-screen display, framing the photo perfectly

Vivo V7+ does an awesome job with selfies. With the Bokeh mode, selfie photos come out with a tinge of creativity. Backgrounds are blurred to emphasize the main subject of the photo

Augmented visual experience with the all-screen display

Smartphone fans are raving about the V7+’s 5.99” all-screen display with its 84.4% screen to body ratio, providing a more exciting and enhanced game and visual experience. You can maximize the whole screen even more with the option to remove navigation buttons completely simply with the slide of a finger and enjoy a 12.5% viewing area.

V7+ brings smart in smartphone with its leading-edge Face ID feature

A smart phone indeed, the V7+ would “wake up” within 0.1 second with the Face ID feature with the user merely picking up the phone and raising it in portrait mode to unlock and it is ready to go. Ultra secure, the Face ID feature employs 106 facial points to avoid other facial recognition.

Enjoy an action-packed game experience

The V7+ rocks the latest OS. Heavy game players can benefit from the V7+ as it packs a Qualcomm Snapdragon Octacore processor, making playing of heavy games enjoyable and smooth-running. The V7+ 4GB ROM allows user to multi-task, open multipole applications without the worry of lagging and with the special Game Mode feature, disturbing the current game play with app notifications is never a problem. The Game Mode of the phone also allows for uninterrupted game play while taking a phone call at the same time. The all-screen display of the V7+ makes the visual experience while playing games truly optimal.

Vivo’s V7+ rocks all the outstanding features. However, in terms of quality anchored to affordability, the Vivo V7+ definitely wins. A price that is easy on the pocket and specs that hit the ceiling in terms of quality and performance, the Vivo V7+ is a surefire hit amongst gift-givers and gift-receivers.

About Vivo

For inquiries about Vivo, visit the Vivo website at www.vivo.com/ph or check out their Facebook https://www.facebook.com/VivoPhil, Instagram https://www.instagram.com/vivophil/ and Twitter accounts. https://twitter.com/vivo_phil

Vivo in our Hearts

To celebrate the holiday in true Filipino Christmas spirit, Vivo Philippines releases a special holiday video depicting a touching story of a widow, her children, and a husband and father they lost in a war.

The story revolved around a grieving wife and mother who tends to her small children on a Christmas eve when a group of carolers offered a rendition of ‘Silent Night’ outside their home. Laden with gifts and noche buena food, the carolers were then welcomed inside the home of the aggrieved family only for the former’s emotions to be stirred by a solitary portrait of the father of the home—a soldier who perished fighting for peace.

The Vivo special Christmas video is an instant hit amongst the family-oriented Filipinos, garnering 781,000 views, 4,212 shares and almost 41,000 likes within six days after its release on Vivo Philippines’ official Facebook page. Because of its theme centered on family, Christmas, togetherness, and gratitude, Vivo’s special Christmas video hits home for many Filipinos. The comments section abounds with emotional sentiments with messages of gratitude for the soldiers who fought to re-establish peace in Marawi. Some of the comments even expressed gratitude to Vivo for “giving [the audience] an avenue to thank the ones who enabled them to celebrate Christmas in peace.” “very meaningful and heartwarming! a tribute to all our soldiers and father! hats off to Vivo management for making this short film.”

Vivo, by way of the special Christmas video, shares and celebrates what a truly meaningful Christmas for Filipinos. Family, togetherness, empathy, and the spirit of giving make a Filipino Christmas like no one else in the world.

Video link:

https://www.facebook.com/VivoPhil/videos/525331654510639/?id=296173570575105&brand_redir=296173570575105

For inquiries about Vivo, visit the Vivo website at http://www.vivo.com/ph or check out their Facebook http://www.facebook.com, Instagram https://www.instagram.com/vivophil/, and Twitter https://twitter.com/vivo_phil

LG ELECTRONICS ANNOUNCES LEADERSHIP AND BUSINESS CHANGES TO ENHANCE COMPETITIVENESS

Appoints New Executives, Streamlines Structure and Creates B2B Company for 2018 and Beyond

LG Electronics (LG) announced the appointment of new executives to lead the Mobile Communications Company, Chief Technology Office and Global Marketing Center as part of its sweeping realignment to better address the challenges ahead. It also named the establishment of the new B2B Company, to expand upon its successful commercial operations and to consolidate existing business-to-business functions across various LG Electronics divisions.

Hwang Jeong-hwan has been named president and CEO of the LG Mobile Communications Company while current president Juno Cho takes on a new role within LG’s parent company. Mr. Hwang, who has years of experience in R&D, was closely involved in developing one of LG’s first smartphones in 2009 as head of the CTO’s Multimedia R&D Lab.

Dr. Park Il-pyung, head of LG’s Software Center, will take on the role of Chief Technology Officer with current CTO Dr. Skott Ahn taking on a new position in LG Corp. Before joining LG, Dr. Park was Chief Technology Officer at Harman International and head of the Intelligent Computing Lab at Samsung Advanced Institute of Technology. Dr. Park received his Ph.D. in Computer Science from Columbia University and holds a number of patents in the field of computing.

Han Chang-hee, most recently vice president of appliance marketing communications, has been tapped to lead LG’s worldwide marketing efforts as head of the Global Marketing Center. Brian Na, who led LG’s global marketing efforts for the past two years, will assume the role of president of LG’s Western Europe operations.

To expand upon its success in the commercial sector, LG is establishing the B2B Company to oversee all aspects of business-to-business product sales including energy, information displays, vertical solutions. Kwon Soon-hwang, formerly head of LG’s Business Solutions Company and head of LG’s India operations, has been named president of the newly-formed B2B Company.

The Convergence Business Development Center will be established to identify and initiate corporate-wide initiatives related to artificial intelligence, IoT solutions and device-to-device connectivity.

All appointments are effective as of December 1, 2017 with promotions taking effect on January 1, 2018.

About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 75,000 people working in 118 locations around the world. With 2016global sales of USD 47.9 billion (KRW 55.4 trillion), LG comprises four business units ― Home Appliance & Air Solutions, Mobile Communications, Home Entertainmentand Vehicle Components ― and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. For more news and information on LG Electronics, please visit www.LGnewsroom.com.

Meet Vivo’s Latest Ambassadors, Ashley Rivera and Julie Ann San Jose

SM NORTH EDSA

Vivo, one of the leading smartphone brands in the country today, held a re-launch of its latest offering from the V series. The Vivo V7, was first unveiled in a grand launch at the SM City Bacolod Event Center North Wing last November 18 with Vivo influencer Boyband PH headlining the event.

The re-launch, which took place at the SM North EDSA Cyberzone Event Center last November 28, was graced by performances by R&B singer and Vivo influencer Julie Anne San Jose plus newest all-male group One Up. The event was also hosted by the DJ and Vlogger Ashley Rivera. The V7 re-launch was largely attended by members of the media from various networks and bloggers. Ms. Hazel Bascon, Vice President of Vivo Philippines and Head of Sales welcomed the members of the press and the audience in attendance.

Just in time for the holidays, Vivo is also mounting a special Christmas campaign to anchor the traditions of the most awaited holiday of the year and Vivo as a brand. The Christmas campaign involves booth stands in participating malls where Vivo enthusiasts may take their best Christmas selfie with Santa Claus, say hi to their favorite Vivo Family at the Vivo Phone Booth, get a chance to be Vivo’s all-screen cover girl or cover guy at the Cover Page booth and to experience the new Vivo V7 at the Experience tables. People who drop by the Vivo booth stand are also entitled to a prize upon completing their rounds in all of the featured booths.

The V7 is the result of Vivo’s on-going effort in understanding the needs of today’s young people, as the company continues its growth trajectory and international expansion by providing stylish and dynamic products to more consumers to show off their individuality and capture memories that is worth remembering. The V7 reinforces Vivo’s leadership in selfies with its 24MP front-facing camera, which produces crystal-clear selfies. By keeping true-to-life color and contrast and a clear background at all times, V7 allows users to express themselves truly anytime, anywhere. Equipped with advanced technology, this phone is known for its exceptional photography features, screen quality and the overall product design.

Up for the Vivo Selfie Challenge?! and Win a Vivo Smartphone

Vivo, a young leading global smartphone brand known for its known for its commitment in bringing advanced technology and stylish products to consumers, just recently dominated the spotlight with the launch of the Vivo V7+.

The Vivo V7+ is a new addition to the V series and promises to be a powerful shooter with a all-screen display. Equipped with advanced technology including Vivo’s fingerprint 24MP front-facing camera and a 16MP rear-facing camera, this phone is known for its exceptional photography features, screen quality and the overall product design. Vivo V7+ was launched last September 20 was graced by a roster of the most renowned and celebrated faces from Philippine showbusiness lead by the much-adored love team of Kathryn Bernardo and Daniel Padilla.

To further promote the Vivo V7+ to its audience, Vivo mounts an activation entitled the Vivo Ultimate Selfie Challenge. The challenge aims to bring the V7+ closer to the selfie-obsessed crowd by highlighting the phone’s 24MP clearer selfie front camera and all-screen display.

The Vivo Ultimate Selfie Challenge has three levels which a challenger needs to all pass to get the ultimate prize: a brand new Vivo V7+.

The following are the levels to beat to bag a V7+:

Level 1: Take That Clearer Selfie Shot

The challenger will stand in front of a Vivo V7+ phone unit.
The challenger has 7 seconds to pose for a clearer selfie where all he/she need to do is take a perfect selfie.

Level 2: The Lucky 3 Groufie

The challenger has 77 seconds to convince 2 random people at the mall to join him/her for a Lucky 3 Groufie shot.
All three people including the challenger will fit in the V7+ frame for the Groufie shot.

Level 3: Hold That Selfie

The challenger has to stand in front of the Vivo V7+ phone.
A random wacky picture will pop on the screen. The challenger has 7 seconds to look at the picture and imitate the pose.
After the 7 second mark, the challenger should hold his/her selfie pose and maintain it for 7 minutes!

Speaking of the the V7+ and Vivo’s V series, Vivo has also recently unveiled another new offering just this November: the Vivo V7. The Vivo V7 promises to be a powerful shooter with an all screen display.
Practically much like its predecessor the V7+ albeit with a more affordable price tag, V7 has 24MP clearer selfie camera, and an all screen 5.7-inch display. The V7 is the result of Vivo’s on-going effort in understanding the needs of today’s young people, as the company continues its growth trajectory and international expansion by providing stylish and dynamic products to more consumers to show off their individuality and capture memories that is worth remembering.

Catch the Vivo Ultimate Selfie Challenge at malls near you. Beat all three levels and bag a new Vivo smartphone as your prize—truly the best gift anyone can have this Christmas.

Can you Handle the BoyBandPH or the New Vivo V7 as they take over Bacolod?

The hottest boy band in the country and Vivo celebrity influencer Boyband PH is set to grace the stage with their upbeat performances at the much-anticipated launch of global smartphone brand Vivo’s latest pride—the V7.

Composed of Joao Constancia, Niel Murillo, Tristan Ramirez, Russell Reyes, Ford Valencia, Boyband PH will entertain Bacolodians at the Vivo V7 unveiling on November 18, 2:00 pm, at the SM City Bacolod Event Center North Wing. The boy group will lead the occasion as the V7 goes public for the first time. Prior to the grand launch, Boyband PH will also join a roster of media personalities at the Vivo V7 press conference on the same day.

The Vivo V7 is the newest addition to the V series and promises to be a powerful shooter with an All Screen Display. Equipped with advanced technology including Vivo’s fingerprint 24MP front-facing camera and a 16MP rear-facing camera, this phone is known for its exceptional photography features, screen quality and the overall product design.

The Vivo V7 will be available in the market after the launch on November 18.

Capture your Instagram Worthy Photos while Travelling with the Vivo V7

Vivo V7 will be your newest travel companion, watch out for November 18

Vivo, a young leading global smartphone brand known for its known for its commitment in bringing advanced technology and stylish products to consumers, is thrilled to share that it will unveil, on November 18, the newest offering in the brand’s line-up of top-of-the-line smartphones.

The Vivo V7 is the newest addition to the V series and promises to be a powerful shooter with a ALL Screen Display. Equipped with advanced technology including vivo’s fingerprint 24MP front-facing camera and this phone is known for its exceptional photography features, screen quality and the overall product design.

Easy to bring along as it fits right in your hand and pocket, the Vivo V7 makes for a perfect travel buddy. The V7 is the result of Vivo’s on-going effort in understanding the needs of today’s young people and their pursuits which include culture, food, and travel. Take photos anywhere you go and expect clearer, natural-looking selfies with rich-colored backdrops of your favorite destination. The V7 reinforces Vivo’s leadership in selfies with its 24MP front-facing camera, which produces crystal-clear selfies. By keeping true-to- life color and contrast and a clear background at all times, V7 allows users to express themselves truly anytime, anywhere.