powerMacCenterPhFw Archives

First is now the largest as Power Mac Center introduces expanded SM Megamall store

Power Mac Center recently unveiled a newly transformed SM Megamall store, revealing a more dynamic presence of its first ever retail location in the Philippines. The landmark store’s makeover is seen to accelerate the growth of the country’s most reliable Apple partner and continue its efforts to bring innovative products and services that support and enhance a complete Apple experience.

With its major transformation, Power Mac Center SM Megamall now occupies the largest retail space within the company’s retail network to accommodate a full assortment of Apple products and premium third-party accessories, as well as in-store product demonstration gallery.

Said Power Mac Center Marketing Director Joey Alvarez, “We couldn’t be more delighted to present the new look and feel of Power Mac Center SM Megamall. The additional space allows our first store to further its offerings and provide a more immersive and enjoyable shopping ambiance for Apple enthusiasts.”

Located at the fourth level Cyberzone, Power Mac Center SM Megamall was successfully re-launched at the recently held Dare to Transform event that gathered company executives, trade partners and brand ambassadors to commemorate the store’s makeover. Guests enjoyed special performances and exclusive offers as part of the celebration.

Power Mac Center SM Megamall, the very first store of the most reliable Apple partner in the Philippines, celebrates the unveiling of its new and enhanced look at the recently held Dare to Transform event. In attendance are Power Mac Center brand ambassadors (from left to right) Rovilson Fernandez, Jeric Teng, Mari Jasmine, Vanessa Matsunaga, Chiena Filomena, and Jeron Teng.

Power Mac Center SM Megamall has been updated with more than just innovative design elements to become more responsive to the needs of its valued clientele. Highlighting the transformation is its newest feature, the Apple Authorized Service Provider (AASP). Open seven days a week, the AASP provides optimal high quality repair and maintenance services to ensure maximum utilization of Apple devices.

The SM Megamall store revamp dovetails with Power Mac Center’s 20^th year in the Apple business, accentuating the store’s significant role in the company’s history and aligning with efforts to strengthen its industry foothold through a cohesive and aggressive development plan.

The enhanced Power Mac Center SM Megamall store’s Apple Authorized Service Provider (AASP), now open seven days a week, provides optimal high quality repair and maintenance services for and ensure maximum utilization of Apple devices.

“When we opened the SM Megamall store for the first time in 1994, it was a remarkable feat that marked the entry of Power Mac Center in the Apple business,” said Mr. Alvarez. “Twenty years later, we relaunch our first store as our largest store that now boasts a new look and more capabilities to serve the growing community that shares our passion for Apple. Power Mac Center is deeply committed to bring a truly unique Apple experience to life.”

Since opening its first store in SM Megamall, Power Mac Center has grown its presence to 25 stores across Luzon and Mindanao. The company also established 2 training centers and 8 service centers over the years. Building on its Apple expertise, Power Mac Center will continue to grow its network with the opening of additional stores and facilities in the country, raising the bar high in the lifestyle consumer electronics industry.

Power Mac Center SM Megamall is open daily during mall hours. For more information, visit the store or log on to www.powermaccenter.com.

Moshi and the makings of a modern, fashionable man

Power Mac Center partners with the US accessories brand to premiere at Philippine Fashion Week

PASIG CITY, June 12, 2015 – Gone are the days when the language of fashion remained ambiguous at best for the male population. Forget distasteful, lacklustre, uninspired—men have come to their own, sartorially speaking. The rise of the modern, style-conscious man is inspired by key influencers whose serious fashion sense is changing the game for a predominantly female industry.

Transitioning from perennially boring to impeccably suave reveals just how men’s style is moving fashion-forward, even here in the Philippines. Says fashion designer Anthony Nocom, “Men’s attitude towards fashion is changing. They are trying to find out who they are and create their own style. There’s a greater sense of individualism.”

This newfound male fashion consciousness catches up on the wardrobe department and makes it easier for style visionaries such as Anthony to create and market their menswear garments. After all, as the age-old saying goes, clothes make the man.

In the case of Daniel Matsunaga—renowned model, endorser, and athlete in the Philippines—clothes do make the slick, cosmopolitan man. At 6’1, Daniel is one towering and striking figure who effortlessly pulls off a regular henley and sweatpants just as much as a designer tuxedo and trousers. The Brazilian-Japanese hunk certainly embodies modern day excellence in men’s fashion.

“My outfits serve as a fashion statement, and they speak of being comfortable and cool,” says Daniel, who considers suits as his wardrobe staple to achieve a well-polished look.

Classic, relaxed and contemporary are attributes essential to 26-year-old Daniel when deciding his fashion agendas in clothing as in accessories. His work entails a jet-setting lifestyle that he depends on his gadgets to stay organized and digitally connected. “Being always on the go, I make sure my devices are protected and safe all the time,” he explains.

The key is to find a brand that can carry and safeguard his gadgets, according to Daniel. The tech and fashion-savvy man in him discovered that Moshi perfectly fits the profile and more.

Founded in 2005 with the vision to bring beauty to the world of electronics, Moshi leverages on product design in creating beautiful, practical and environmentally friendly accessories that meet customers’ needs in remarkable and practical new ways.

Moshi is set to premiere in the Philippine fashion scene through its collaboration with Power Mac Center. As the Official Technology Retail Partner of the Philippine Fashion Week, Power Mac Center will showcase fashion-forward mobile and digital lifestyle accessories in the country during the biggest fashion event slated for June 12-14 at the SM Aura Premier in Taguig City.

The US brand certainly has brought refinement in consumer electronics with the Moshi Urbana, a stylish and slim-fitting briefcase crafted with lightweight and durable materials that can carry a laptop and other gadgets. Weather and water-resistant, Urbana also comes with the fully adjustable and removable ViscoStrap™ that allows users to comfortably carry the bag over their shoulder.

Its form and function makes Moshi Urbana the perfect accessory statement bag for Daniel, a tech and fashion-savvy man who totes the laptop bag on the road to ensure that his devices are stylishly shielded from all elements.

“Moshi brings together versatility and design to come up with the perfect carry-all solution for my tech gadgets,” remarks the Power Mac Center brand ambassador for Moshi.

Moshi’s array of stylish laptop bags will be integrated seamlessly on the runways of Philippine Fashion Week, complementing Anthony’s Holiday 2015 Collection titled “A New Attitude.”

Starting off his career designing ready-to-wear clothing for the country’s biggest fashion retailer, Anthony then founded his eponymous label that focuses on creating wardrobe staples for men.

“I aim to evoke ease, comfort and self-confidence wherever the wearer finds himself,” states Anthony.

Inspired by the appealing quality of the Filipino male physique and guided by the principle of flexibility, Anthony’s latest collection is aptly named to epitomize the style transformation and unique sense of individuality of the modern, cosmopolitan man.

Anthony notes that Moshi completes the visual appeal of his collection pieces that are versatile enough to be worn on the runways or out in the streets. “Moshi is a correct match to my collection – simple, basic and does not call for attention,” he enthuses.

With its strong sense of aesthetics and utility, Moshi is indeed aligned with the modern man’s take on fashion. Moshi is available at all Power Mac Center locations nationwide. For more information, log on to www.powermaccenter.com or visit a Power Mac Center store near you.

Founded in 2005 with the vision to bring beauty to the world of electronics, Moshi will premiere on the runways of Philippine Fashion Week through its collaboration with Power Mac Center. As the Official Technology Retail Partner of the Philippine Fashion Week, Power Mac Center will showcase Moshi’s array of stylish mobile accessories such as the Urbana slim laptop briefcase in Cerulean Blue (left) and the Venturo slim laptop backpack in Navy Blue (right) at the country’s biggest fashion event slated for June 12-14 at the SM Aura Premier.

Model, endorser, and athlete Daniel Matsunaga enthuses about Moshi, his go-to brand for that stylish bag that complements his well-polished look. As a modern, style-conscious and cosmopolitan man, the Brazilian-Japanese is the ideal Power Mac Center brand ambassador for Moshi, whose array of accessories effortlessly fit the profile.

A design sketch of Anthony Nocom, one of the fashion designers who will present their holiday collections at the upcoming Philippine Fashion Week to be held at SM Aura Premier, Taguig City on June 12-14. In his collection titled “A New Attitude,” Anthony interprets the rise of the modern, style-conscious man. Complementing the looks of his collection pieces on the runways are stylish accessories from Moshi, a brand founded in 2005 with the vision to bring beauty to the world of electronics.

Happy Plugs ushers in style and function in tech accessories

PASIG CITY, June 12, 2015 – With mobile technology seemingly integrated into our lives, accessories are gaining momentum to inspire more brands to try their hand on developing products that enhance mobile devices and embody the user’s distinctive style at the same time.

Arnold Galang (Happy Plugs Audio) (c) Krizia Catapang

This dynamic change resonates well with the fashion industry, which is certainly pushing the boundaries to take the emerging market for tech accessories to greater and trendier heights.

Celebrity Gretchen Ho is thrilled to see it all unravel. “Fashion is a very exciting part of our culture and it’s about time that tech has caught up with style and individuality,” beams the 25-year-old Gretchen.

Undoubtedly one of the most admired sports personalities of her generation, Gretchen gained prominence during her successful collegiate volleyball career. She has proven her skills beyond the court as she dabbles in hosting television shows and corporate events.

Gretchen, who also runs an inspirational merchandise business and is very much involved in managing her official webpage, relies heavily on her gadgets to manage her schedule and sustain her online presence.

The right combination of style, quality, functionality and price serves as the blueprint for Gretchen in choosing accessories like headphones to match her favorite gizmos. The Filipino-Chinese beauty has had to try on several pairs before finally discovering Happy Plugs, whose accent pieces make a fashion statement for tech-savvy audiences like her.

Happy Plugs, the international fashion and lifestyle brand established in September 2011 with the ambition of transforming essential tech accessories into fashion must-haves, teams up with Power Mac Center for its first ever fashion event collaboration in the Philippines.

Being the Official Technology Retail Partner of the Philippine Fashion Week, Power Mac Center will present Happy Plugs’ latest collections of headphones, smartphone and tablet cases, setting the pace for accessories at the biggest fashion event happening at SM Aura Premier on June 12-14, 2015.

For Happy Plugs, color is style and identity, thus coming up with the “What Color Are You Today?”^® concept in creating accessories that convey value as much as aesthetics. Its ability to merge fashion and technology bodes well for Happy Plugs which has garnered a celebrity following, including Gretchen.

“What I like about Happy Plugs is the simplicity of the design and its focus on functionality. The colors and patterns are so fun to mix and match with my different outfits,” muses the new Power Mac Center brand ambassador for Happy Plugs.

An avid runner and a music fan, Gretchen says Happy Plugs has become essential in her workout routine. The Happy Plugs Earbud (Red) headphones is perfect for her as it stays comfortably in her ear to provide optimized sound quality. The In-Ear (Gold Deluxe Edition), on the other hand, fits Gretchen’s sleek and sophisticated personality off court.

“With Happy Plugs, I feel very confident because I’m wearing a stylish piece and with the quality, I feel like there is nothing that can disturb my experience. The styles are also very classic and are sure to last for a long time, so what more can you ask for?” adds Gretchen.

Happy Plugs accessories are likewise outfitted to complement the latest collections of two of the country’s most renowned fashion designers.

Arnold Galang believes that fashion has moulded even the digital world and the big challenge for tech brands is to continuously evolve and create accessories that bear an authoritative fashion stamp. He affixes his nod of approval on Happy Plugs’ range of audio accessories.

For Arnold, Happy Plugs not only meets the demand for up-to-date accessories that are in-sync with the style trend of today’s generation but it’s also attuned with his fresh new take on the basics as well. The brand’s design flair is evident on its array of In-Ear and Earbud collections.

“The use of popular print and patterns and the love of color of Happy Plugs inspired my entire collection,” states Arnold, whose 2015 Philippine Fashion Week holiday collection is entitled “ONE.” “It was so exciting to incorporate something that, as a designer, I have always loved.”

Lyle Ibañez, for his part, underlines how accessories personalize devices nowadays. “You can dress up your gadgets just like how you dress up yourself. It’s become fashionable. It’s a lifestyle,” he says.

Happy Plugs pulls it off with their mobile cases, according to Lyle, whether for smartphones like the Ultra Thin Case collection or for tablets like the Leopard and Camouflage Book cases.

Lyle describes Happy Plugs as very sleek and functional, qualities essential to accessories that are all the rage in the digital era. He says his 2015 holiday collection “Pop Couture” features ensembles that, when worn with Happy Plugs, captures the very essence of his personal style: modern, structured and sophisticated.

Combining elegance, vibrancy and wearability, Happy Plugs is geared to make for a fashion extravaganza at the Philippine Fashion Week. Happy Plugs is available at all Power Mac Center stores nationwide. For more information, log on to www.powermaccenter.com.

International fashion and lifestyle brand Happy Plugs partners with Power Mac Center for its first ever fashion event collaboration in the Philippines, introducing stylish accessories such as the Gold Earbud and Leopard Flip Case (shown in photo) at the runways of Philippine Fashion Week slated for June 12-14 at the SM Aura Premier. Established in September 2011, Happy Plugs will set the pace for accessories at the country’s biggest fashion event, underlining the “What Color Are You Today?”^® concept in delivering style and functionality to mobile gadgets.

Television and event host Gretchen Ho is the new Power Mac Center brand ambassador for Happy Plugs. One of the most admired sports personalities of her generation, Gretchen attests to Happy Plugs’ ability to transform essential accessories into fashion must-haves.

Inspired by the love for color of Swedish accessory brand Happy Plugs, fashion designer Arnold Galang will showcase his 2015 holiday collection dubbed “ONE” together with Happy Plugs cases at the runways of Philippine Fashion Week.

Underlining how accessories personalize tech devices nowadays, fashion designer Lyle Ibañez will present his 2015 holiday collection called “Pop Couture” worn alongside the Happy Plugs’ array of fashion-forward earphones at the runways of Philippine Fashion Week.

Power Mac Center and Gosh! power up Philippine Fashion Week

Stylish power banks make it to the fashion runway with Filipino couture creations

PASIG CITY, June 12, 2015 – Manila’s fashionistas will immerse in glitz and glamour at the swanky SM Aura Premier this June 12-14 for the Philippine Fashion Week. All eyes will be glued on the runways of the country’s biggest fashion event as it presents stunning holiday couture from celebrated style visionaries throughout the three-day spectacle.

While the much-awaited Philippine Fashion Week promises to amaze with its featured sartorial collections and the tastemakers behind them, it expects to have the photography and tech aficionados in the crowd abuzz in capturing runway looks and behind-the-scene moments using their gadgets, posting their photos at once on their social media sites for the world to see.

Recognizing the need for the industry’s elite to keep their mobile devices performing at peak for real-time audience engagement during Philippine Fashion Week, gadgets accessories company Gosh! has joined Power Mac Center to deliver charging solutions that allow guests to continuously enjoy the event without worrying about their mobile devices running out of battery life.

As the Official Technology Retail Partner of Philippine Fashion Week, Power Mac Center will make possible for the Singapore-based brand to headline the utilitarian function and design elements of its newest lineup of power banks.

“Power Mac Center is delighted to bring Gosh! to the runways of Philippine Fashion Week. With our partnership, we are excited to introduce to the local fashion world stylish accessories loaded up with power capacity to keep their gadgets functioning and allow them to stay online during the high-fashion event,” said Power Mac Center Marketing Director Joey Alvarez.

Established in 2012 to scale up the experience in mobile accessories, Gosh! accentuates one’s persona and style in creating products that are of premium quality, unique, thoughtful, reliable and affordable all at the same time.

Leading the Gosh! Powerbank Series is the JouleSurge +1200mAh Intuitive Vibration Powerbank. This portable charging device is elegantly designed with Electroplated Rims and aluminium body engineered to charge a mobile phone up to 6x its full capacity.

Its compact size, stylish exterior, and ability to provide charging convenience on the go appealed to Rovilson Fernandez, who brought the Gosh! product with him during his recent adventure and research trip in Donsol, Sorsogon. The Filipino model and television host touted his smartphone as one of the important tools of the trade, and without enough power packed in his electronic device, work would come to a standstill.

According to Rovilson, Gosh! extends the battery life of his mobile phone for use in web browsing, writing emails, and editing pictures. The brand also gives his gadget an extra swag with a sleek finish fit for the catwalk.

“Gosh! is a perfect complimentary accessory to the style conscious in need of a functional and fashionable tool for everyday living,” said Rovilson, Power Mac Center brand ambassador for Gosh!.

The Gosh! Powerbanks Series will make a mark on the Philippine Fashion Week runways together with style purveyor Roland Alzate’s holiday collection dubbed “My Automne Hiver 2015.” He describes his latest fashion ensemble as “very Demi-Couture,” with an aesthetic appeal that embodies strong modernity.

“It’s very evident that fashion goes together with technology these days,” remarked Roland. “Big fashion houses continue to open its doors and welcome the great potential of technology in the world of fashion. Fashion’s armour is technology, and they coexist in harmony.”

Roland, who travels the world to draw inspiration and conduct research for his collections, considers a power bank as his lifeline, and the kind of power bank crafted by Gosh! is “almost like tailor made” to fit his creations.

“My 2015 holiday collection is very sophisticated and controlled, distinctive features that are also evident in the Gosh! Powerbanks Series—the elements of design, texture, volume and beauty intertwine well,” added Roland.

Charging your mobile devices has never come with so much style and elegance with Gosh! Powerbanks Series available at all Power Mac Center locations nationwide. For more information, log on to www.powermaccenter.com or visit a Power Mac Center store near you.

Filipino model and television host Rovilson Fernandez says work would come to a standstill if his smartphone is not charged with enough power for web browsing, writing emails and editing pictures. For Rovilson, Gosh! delivers elegantly designed power banks that extend the battery life of his mobile device. “Gosh! is a perfect complimentary accessory to the style conscious in need of a functional and fashionable tool for everyday living,” says the Power Mac Center brand ambassador for Gosh!.

Filipino style purveyor Roland Alzate shows a sketch of one of the design pieces for his holiday collection titled “My Automne Hiver 2015” to be featured at the Philippine Fashion Week on June 12-14 at the SM Aura Premier. Roland’s creations will be presented on the runways with powerbanks made by Gosh!. “My 2015 holiday collection is very sophisticated and controlled, distinctive features that are also evident in the Gosh! Powerbanks Series—the elements of design, texture, volume and beauty intertwine well,” says Roland.

Gosh!, a Singapore-based company that has scaled up the mobile accessories experience since 2012, joins Power Mac Center in delivering charging solutions for the fashion elite attending the Philippine Fashion Week at the SM Aura Premier on June 12-14, 2015. In partnership with the Official Technology Retail Partner of the country’s biggest fashion gala, Gosh! will showcase on the runways its Powerbank Series products, including (from left to right) the JouleHaute 8000mAh in Carbon and Tan, and the JouleSurge +1200mAh Intuitive Vibration

Case-Mate takes mobile fashion and technology to the Philippine Fashion Week Accessories design leader collaborates with Power Mac Center for PH runway debut

PASIG CITY, June 12, 2015 – Case-Mate will be offering fashion enthusiasts in the Philippines a new perspective in mobile accessory aesthetic with its debut on the runways of Philippine Fashion Week.

The international design leader of fashion-forward cases for smartphones and tablets has partnered with Power Mac Center, Official Technology Retail Partner of the Philippine Fashion Week, to bring its latest portfolio of accessories at the country’s biggest fashion event.

Philippine Fashion Week Holiday 2015 is happening on June 12-14, 2015 at the SM Aura Premier, Taguig City.

“Power Mac Center is thrilled to take mobile fashion to the next level with our collaboration with Case-Mate, a brand that embodies creative genius in all its accessories,” said Power Mac Center Marketing Director Joey Alvarez.

Founded in 2006 with the desire to create accessories ingrained with individuality, purpose, quality, and style, Case-Mate continues to merge fashion and technology to craft cases for gadget owners who desire something extraordinary like model, television host and blogger Mari Jasmine.

“Social media is a huge part of my job so I’m always using my phone. It’s always with me wherever I go. It’s nice to have a product that serves its purpose by protecting my phone but also reflects my style and personality,” she said.

The half-Japanese, half-English beauty revealed that Case-Mate caught her eye because of phone cases that boast impressive designs and color palette.

“Not only are the cases visually appealing but they’re also very sturdy,” said Mari. “I worry less about dropping my phone because I feel the case really protects my phone.”

The Power Mac Center brand ambassador for Case-Mate particularly fancies the Brilliance phone case available in Champagne and Diamond. “I find the colors so elegant and the attention to detail is evident,” noted Mari.

During the Philippine Fashion Week event, Case-Mate will accompany runway worthy looks stylishly curated by fashion arbiter Boyet Dysangco. Inspired by his own mother to pursue a career in fashion design, Boyet has been presenting at the annual event since 2012 his collections that translate his fashion philosophy that “less is more.”

Boyet’s Holiday 2015 collection, titled “La Pelle,” portrays women who are modern but edgy, sexy yet sophisticated. He uses geometric designs and patterns to define the female figure, combining sheer materials with different types of fabric to show a side that’s sensual, classy and elegant all at the same time.

For Boyet, Case-Mate reflects his personality and will be a suitable match to his new collection. “Mobile phone cases should not be boring. Just like any dress or outfit, it should also show personality while keeping its purpose. Case-Mate is an accessory like no other,” he added.

Enhance your mobile gadgets with premium stylish cases from Case-Mate available at all Power Mac Center locations nationwide. For more information, log on to www.powermaccenter.com or visit a Power Mac Center store near you.

Model, television host and blogger Mari Jasmine is the new Power Mac Center brand ambassador for Case-Mate, the international design leader of fashion-forward cases for smartphones and tablets. The Japanese-English beauty says that Case-Mate delivers sturdy phone cases featuring impressive designs and color palette that reflect her style and personality.

Case-Mate, a design leader of fashion-forward accessories, is partnering with Power Mac Center to showcase its latest smartphone and tablet cases on the runways of Philippine Fashion Week happening on June 12-14, 2015 at the SM Aura Premier. Founded in 2006, Case-Mate continues to merge fashion and technology to create cases for tech-savvy audiences who desire something extraordinary, like the iPhone 6 Glam Case in Champagne (left) and the iPhone 6 Plus Karat Case Gold Leaf (right).

Filipino fashion designer Boyet Dysangco shares a glimpse of his Holiday 2015 collection, titled “La Pelle,” to be presented on the runways of Philippine Fashion Week on June 12-14 at the SM Aura Premier. Boyet’s collection, which portrays women who are modern but edgy, sexy yet sophisticated, will be showcased alongside the latest accessories from international design leader Case-Mate. Boyet says the brand’s smartphone and tablet cases match his design aesthetic while serving its purpose of protecting mobile devices.

Power Mac Center x Philippine Fashion Week 2015

Since 2010 I have been an attendee of Philippine Fashion Week, this year its a different set up at the Aura Atrium level 1 of SM Aura Premier. Now the general public get to see first hand this season of designers can offer. But well you have to register or get invited to be up-close. The event doesn’t provide a number of seats for everybody like before, so you have to really have to come early and get good seats or you end up standing up or hang at the Powermac media center like we did on the second day ( I came from another event that day so we came a bit late, but the people from power mac were really friend and accommodating, they offered us seats and snacks )

This year’s Philippine Fashion Week is a take is on Technology and Style. Philippine Fashion week 2015 partners with Power Mac Center. Perfect timing for Independence day since the event started on June 12. It all about Showcasing Filipino designers and their creations on the runway.

Day 1 JUNE 12 – Beats by Dr. Dre, CaseMate, Moshi and HappyPlugs

Day 2 JUNE 13 – Gosh, HappyPlugs and KnomoLondon

Most of my fave collections were on the first day. On the second day I also had my favorites as well. So far, this year was my favorite season for Philippine Fashion week because the designs were unique and creatively done. I had an eye on minimalist designs, easy to wear and twist on the Filipino traditional wear. The designers did a good job in creating proudly Pinoy masterpieces. Phfw pulled it off once again, I would like to personally thank Power Mac Canter for the invite and kind accommodation during the 2 days of the event. Check out the photos I took and the ones I liked.

Mobile accessories take spotlight as Power Mac Center debuts at Philippine Fashion Week

Power Mac Center recently marks its maiden appearance at the Philippine Fashion Week held at SM Aura Premier. As the Official Technology Retail Partner of the country’s grandest fashion extravaganza, Power Mac Center takes inspiration in bringing together technology and style to glam up the experience of Manila’s fashion glitterati for three days filled with fashion, lifestyle and beauty.

Power Mac Center’s debut on the Philippine Fashion Week runways turns the spotlight on mobile accessories, showcasing global lifestyle brands that serve up mobile accessories as fashion statement pieces and must-haves in the digital era.

“This has been one of the most exciting ventures for Power Mac Center, and we are delighted to work together with Philippine Fashion Week. Our synergy is a reflection of fashion and technology crossing paths to bring about stylish mobile accessories that deliver a visual feast of style, color and texture,” said Power Mac Center Marketing Director Joey Alvarez.

“In joining Philippine Fashion Week, Power Mac Center sets a footprint in the fashion circuits as well as push the boundaries for creativeness and versatility in the digital lifestyle realm,” added Mr. Alvarez.

Becoming sleek additions to the Philippine Fashion Week are Power Mac Center brand ambassadors and their mobile accessories brands: Jeron Teng for Beats by Dr. Dre; Gretchen Ho for Happy Plugs; Daniel Matsunaga for Moshi; Mari Jasmine for Case-Mate; Rovilson Fernandez for Gosh!; and Vanessa Matsunaga for Knomo London.

The featured brands introduce into the local fashion scene its respective collections of audio products, laptop bags, phone cases and power banks that bring edge to the Holiday 2015 Collections of the following Filipino designers

DAY 1

Lyle Ibañez (Happy Plugs Cases)

Anthony Nocom (Moshi)

Boyet Dysangco (Case-Mate)

Sydney Perez Pio (Beats by Dr. Dre)

page — Sydney Perez Pio (Beats by Dr. Dre) (c) Krizia Catapang

DAY 2

Arnold Galang (Happy Plugs Audio)

Roland Alzate (Gosh!)

Jeffrey Rogador (Knomo London)

jeff1 — Jeffrey Rogador (Knomo London) (c) Krizia Catapang

These style visionaries highlight the latest fashion trends and how they seamlessly work with fashion-forward accessories for the tech-savvy and style-conscious audiences.

Follow Power Mac Center on social media platforms for access to Philippine Fashion Week highlights and check the official hashtag, #PowerMacCenterPhFW.

Established in 1994, Power Mac Center has grown to become a reliable consumer electronics retail shop and service provider to the Filipino consumer. The company continues to deliver solutions that provide customers with superior digital lifestyle experience through its extensive network of retail stores, service and training centers nationwide.

Stylishly crafted laptop bags by Knomo London outfit Pinoy fashionistas on the go

London-based brand joins Power Mac Center to strut on Philippine Fashion Week runways

With bags considered a staple in every woman’s wardrobe arsenal, fashion-focused and tech-driven females make it their quest to find the perfect laptop bag that can carry their devices in style. Global lifestyle brand Knomo London certainly knows how to work its way among the chic crowd with contemporary and elegant iterations of utilitarian laptop cases.

Founded in 2004, the London-based company combines technology and design to produce thoughtfully curated and high quality accessories designed for life on the go. Knomo London stands for Knowledge and Mobility, two words that serve as its groundwork to take the mobile lifestyle to the next level.

Knomo London’s craftsmanship will leave a stylish impression among Filipino fashionistas this June 12-14 at the SM Aura Premier when it joins the runways of Philippine Fashion Week for the Holiday 2015 Collections. For the first time, Knomo London has partnered with Power Mac Center, the Official Technology Retail Partner for the country’s grandest fashion extravaganza, to introduce its line of laptop bags that help create runway-worthy looks.

Given its design aesthetic, Knomo London has the stamp of approval of famous celebrities in the Philippines, including Vanessa Matsunaga. Both digital and fashion-savvy, the Brazilian-Japanese model chooses gadgets and accessories that serve as an extension of her personal style.

“Knomo London understands the trends and helps me keep up with my daily adventures in style,” Vanessa said.

Knomo London makes a great way to accessorize and organize with the Hanover Slim Briefcase. Made from soft and luxurious lightweight nylon with Saffano leather trim, this sleek bag is fully adjustable and features a neat and slim design with a padded main compartment that can carry and protect a laptop and a few other essentials. The Hanover Slim Briefcase is available in Black, Antique Bronze, and Blue.

Knomo London’s bag selection includes the Troon Canvas Messenger Bag, a failsafe carryall solution for men and women on the go with its shockproof laptop section secured by a modest bridge-lock and leather strap. Troon comes in Black and Sand colors.

“Pushing the boundaries for mobile accessories, Knomo London optimizes sophisticated design and expert quality to deliver products that protect and enhance gadgets,” added Vanessa, Power Mac Center brand ambassador for Knomo.

Knomo London laptop bags will be presented on the runway with the latest collection of fashion designer Jeffrey Rogador entitled “Super Pinoy.” Heavy on staple urbanwear clothes, Jeffrey’s holiday collection will use art expressions bearing national heroes to further patriotism and national pride.

For Jeffrey, a graduate of Fine Arts and later studied Fashion Design at the Fashion Institute of the Philippines, both his collection pieces and Knomo London bags match the lifestyle of urbanites. “Functionality is very important for me. Knomo London bags suit and share the same design aesthetics with my pieces,” he said.

Knomo London will join the roster of other accessories brands collaborating with Power Mac Center to take over the Philippine fashion scene, including Beats by Dr. Dre, Happy Plugs, Moshi, Casemate, and Gosh!.

“Power Mac Center is excited to debut at the Philippine Fashion Week, bringing together six premier international lifestyle accessories brands in the market as sleek additions to jazz up the high-fashion runways,” said Power Mac Center Marketing Director Joey Alvarez.

Carry yourself and your gadgets with flair using runway-worthy bags from Knomo London, available at all Power Mac Center locations nationwide. For more information, log on to www.powermaccenter.com or visit a Power Mac Center store near you.